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Welcome to Imperative PR

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    About Imperative PR:

    Welcome to IMPERATIVE PR - a UK based music pr and management specialist - and your gateway to relevant music media outlets and labels the world over.
    With years of combined experience in a variety of fields, a real passion for the music we promote and the drive and work ethic to succeed, IMPERATIVE PR can provide you with the launchpad you need to get your band noticed and your music heard.
    Visit our Services page to see what we can do for you


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    Dornenreich perform exclusive UK gig at St. Pancras Old Church

    December 12, 2017

    We are extremely proud to be assisting Arcane Productions to spread the word of their next London event. Arcane are known for bringing truly special shows to the capital, from across the genres of underground music and you’d be hard pressed to find a show more fitting to that reputation than Austrian neo-folk legends Dornenreich, giving one of their renowned, acoustic Mystic Places performances, in the wonderful setting of St. Pancras Old Church...
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    Final Coil join Imperative Management

    December 09, 2017

    Imperative PR are delighted to announce the return of Final Coil to our roster – this time for a long term management and consultancy deal. We were first given the opportunity to work with the incredibly talented, Leicester-based band on the promotion of their stunning debut album, Persistence Of Memory...
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    Formicarius join forces with Dani Filth's Devilment

    November 10, 2017

    We are thrilled to announce that the fiends of Formicarius have been invited to join Dani Filth’s Devilment for an evening of quintessentially English black metal at the Camden Underworld on Sunday December 10th...
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    Curse The Fall prepare to release Symbiosis

    October 24, 2017

    Today we are delighted to announce that we will be working with Oklahoma City’s Curse The Fall on the promotion of their new EP, Symbiosis. Formed in 2013, Curse The Fall are a unit of experienced musicians drawn together by the shared desire and drive to create exciting music, combining metallic muscle with superb melody and lyrical sincerity.
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    In-Defilade prepare to release Elude

    October 17, 2017

    Imperative PR are immensely proud to announce that we will be working with In-Defilade, to promote their breathtaking maelstrom of a second album, Elude. This album delivers sheer, heart-shaking power from the first note to the last. As the music moves through an array of moods and tempos, from the insidious slithering dread of ‘The Collapse’ to the tumultuous torrent of riffs..?
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    Smothered Bowels prepare to release Dead Cunt Dance

    October 13, 2017

    Today we bring you a challenge...how far can you stretch your sanity? How strong is your stomach? Where do your personal boundaries of good taste lie? And just how heavy can you handle your grind? When one of death metal’s premier bands uttered the words ‘too extreme’ were they in fact foretelling the arrival of the new album from Russia’s Smothered Bowels?
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    Flames Of Genesis prepare to release debut album

    September 25, 2017

    We are pleased to be able to announce that the debut album from Flames Of Genesis, Interstellar Transmigration Part I: A Bridge To Further Realms, will be released by Minotauro Records on November 10th. Flames Of Genesis is the creative chalice in which the mysterious entity, known only as The Voyager, distils his blend of music and knowledge and threads through the elixir the quicksilver of secrets brought from beyond the farthest stars...
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    De Profundis announce 10 year anniversary show

    September 24, 2017

    Throughout 2017 De Profundis have been celebrating ten years as a recording band, a decade since the release of their first album, Beyond Redemption. The celebrations began with a UK tour with Taake and Fen, followed by a full European jaunt alongside David Vincent’s I Am Morbid. Next was the release of Decayed: 2007 – 2017, a career retrospective collection – and what better way to bring down the curtain on their anniversary celebrations than with a special gig, back at the venue where the whole De Profundis story began...?
    READ FULL ARTICLE »


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    Frozen Ocean release Transience

    September 19, 2017

    Vaarwel, the creative enigma behind Frozen Ocean, has decided to fling wide the gates of his kingdom and invite everyone to explore, to discover, to immerse themselves in his world. The Frozen Ocean back catalogue can seem a vast and complex place, difficult to navigate for the uninitiated, but now Vaarwel has produced a guide to these seemingly forbidding territories...
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    Nihil Eyes announce debut album Black Path!

    September 14, 2017

    Today we are proud to be able to announce that death metal war machine Nihil Eyes are joining Imperative PR for the promotion of their stunning debut album, Black Path. The Nihil Eyes line-up was only completed earlier this year, but the band have delivered an opening salvo of breathtaking power and potency, marrying dark atmosphere with unstoppable drive and force...
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    Forged In Black announce new EP!

    August 04, 2017

    Today we are pleased to announce the imminent release of the brand new EP from heavy metal stalwarts Forged In Black. A year on from their successful Fear Reflecting Fear EP the band are back with a new collection of songs that epitomise the spirit of heavy metal and encapsulate the heart and soul of the genre. Sinner Sanctorum will be officially unveiled on September 2nd and Forged In Black will be playing a launch gig that night, at the Camden Underworld as special guests of Canadian hard rockers Diemonds.
    READ FULL ARTICLE »


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    Meat Train announce new album!

    July 17, 2017

    We are thrilled to announce that the barbarous butchers of Meat Train have signed a new deal with Contagion Records. A new album of gut-wrenching savagery has been recorded, full of tales of nefarious murder and dark deeds from the other side of madness. Entitled Random Acts Of Carnage, this merciless vessel of atrocities will step from the shadows...
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    Flames Of Genesis join Imperative Management

    July 12, 2017

    We are very pleased to be able to announce a new addition to the Imperative Management ranks - Flames Of Genesis. This cinematic, dark ambient project is all the work of one man, known simply as The Voyager and his purposes run deeper than just musical expression. Deep within the enthralling waves of sound lies a pathway to self knowledge, a chart to worlds beyond the stars and a key to unlock the shackles that hold the mind in chains...
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